After a first successful coffee partnership for the event “Lions de Cannes come to Montréal", the APCM and Café Liégeois agree on a partnership for the duration of the strategic breakfast series in 2016.
The Association of professionals in marketing and communication (APCM Network) is non-lucrative organization based in Montreal. It was born in 2005, with the fusion of Marketing Montreal Association (AMM) and the Publicity Club Montreal (PCM, founded in 1959). This makes it the oldest, as well as the youngest association in the industry of communication and marketing.
Strategic Breakfast with Café Liégeois :The APCM gives the tools to professionals in the sector to maximize their success and the growth of businesses evolving in this domain. The Strategic Breakfast allow to meet the one’s that are at the roots of success for businesses in Quebec. These administrators unveil their winning marketing strategies to a gathering of guests. These are participatory learning opportunities from cases that touch on different areas of marketing strategies. Participating at the Strategic Breakfast of APCM is giving your career a swing towards success! And obviously, savor a good Café Liégeois.
The date of this event and the location are to be determined shortly! The first reunion on February 5th will be dealing with “Repositioning and internalization of a brand: The case of Lise Watier.
Source : APCM